Our project was selected as a subsidy project for the creation of a business model for the corona society in Kyoto Prefecture.
We have completed a feasibility study on "Creation of a virtual tourism business for tourists, including overseas tourists.
We conducted a questionnaire survey on the awareness of virtual tours among foreigners living abroad to find out how much they are willing to pay for virtual tours and how they feel about online tours.
In addition, we have obtained knowledge about how to attract customers to virtual tours.
In order to attract customers to the virtual tour, we have conducted the following
SNS to attract customers
A website to view Kyoto tour contents
A mail-order website where visitors can actually purchase souvenirs.
In developing the virtual tour, we received cooperation from Toei Uzumasa Film Village, Myohoji Temple Daihoin, and other organizations.
The tour content was designed so that overseas participants could enjoy the tour online.
As a preliminary step to holding the tour, we actually conducted a test delivery of the virtual live tour, and identified issues in actual operation, such as how much of a time lag would occur, to gain useful knowledge for improving the quality of the service.
As a result, we were even able to hold a virtual tour where we actually collected participation fees from foreign participants overseas.
Through the tours, we implemented a virtual tour for overseas visitors using a real-time live streaming platform and created a sales channel for souvenir shops by combining virtual tours and online shopping.
We submitted a report to the Kyoto Prefectural Government on these feasibility studies, and the results were presented to the Kyoto Prefectural Government.
Subsidy for Business Model Creation Project for Corona Society in Kyoto Prefecture
The feasibility study for the project, "Creation of a virtual tourism business for tourists, including overseas tourists," has been completed.
This is the end of the feasibility study.
Looking ahead, we are considering implementing strategies for attracting more visitors and gaining recognition through the use of SNS and video platforms, as well as developing a system that allows participants in remote areas to have a more interactive experience online.